Client | DESTINATION ROGERS
Project | Rebrand Awareness Campaign
BRIEF | In 2023, Visit Rogers rebranded to Destination Rogers, and with that came several pieces of design that were used to increase brand awareness and energize the new brand with its audience.
PROJECT PIECES |
See. Play. Stay. Print Ad Campaign
See. Play. Stay. Print Ad Campaign
Visually driven, impactful photography leads the eye down the page to learn more about the new Destination Rogers
DR Gift Box Mail Gifting Campaign
A custom-designed box, covered in branding and vibrant photography, and filled with tickets, parking passes, coupons, etc., to encourage group travel to Northwest Arkansas was mailed to over 1,000 travel planners.
Site Visit Branded Folder
The “See. Play. Stay.” campaign continued once agents came into town with branded folders to hold all of their new materials for their visit – including branded materials within as well as slots for business cards from our agents.
Client | CITY OF ROGERS
Project | Rogers Trails Kiosk Maps
PROJECT DETAILS |
Much Better than an Ordinary Wayfinding Sign
Designed in coordination with the City of Rogers’ Parks & Rec department, these maps are placed around Rogers, AR at trailheads for cyclists and hikers alike. The front features a detailed map designed with specific landmarks from the surrounding areas to each kiosk, and the back has a list of attractions, emergency services, and even historical markers for those interested in spending more time in the city.
Client | HARRIS BAKING COMPANY
Project | Ozark Hearth Brand Bread Packaging
PROJECT DETAILS |
Let the Bread Speak for Itself
Part of an ongoing relationship with Harris Baking Co. in Rogers, these packaging designs number into the dozens and all feature my logo design for Ozark Hearth as well as bright colors and unique, more transparent bags than other brands to showcase the freshness of the product.
Client | PRATT PLACE INN & BARN
Project | Sales Menu
PROJECT DETAILS |
A Classy, Inviting, and Exclusive Sales Piece
Pratt Place is a classy venue, but accessible to most budgets looking for an elegant setting to host an event, and this piece needed to visually sell that attitude and all they can give without going over the front and back of a single page.
Client | NORTHWEST ARKANSAS NATIONAL AIRPORT - XNA
Project | Luggage Weight Scale Wrap
PROJECT DETAILS |
On Brand and Within Weight
With a new corporate brand identity came many new design needs, this being one. I needed to engage their audience visually to help save time at check-in but wanted to make sure their new brand was shown off in the process.
Client | NORTHWEST ARKANSAS NATIONAL AIRPORT - XNA
Project | “Fly Safe. Fly Local. Fly XNA.” Campaign
PROJECT DETAILS |
Friendly, Inviting Campaign for a Post-COVID Era
This campaign was developed to help attract folks back to airports following the COVID pandemic and featured throughout the airport on screens reminder folks in a friendly, calm way about new procedures introduced by airlines.
Client | EOA Children's House
Project | “Stop Child Abuse” Awareness Campaign
PROJECT DETAILS |
Series of Ads Raising Awareness
These posters, ads, cards, and even bus decals were produced to help spread the word about this nonprofit’s excellent cause and help more children into their programming.
Client | Rogers Lowell Chamber
Project | YP Summit Print Ad
PROJECT DETAILS |
Exciting, Professional Ad to Attract NextGen Talent
NWA Emerging Leaders hosts this annual event to educate and energize the Next generation of business leaders, and they needed an ad to reflect that.
Client | Rogers Lowell Chamber
Project | New Brand Identity Assets
PROJECT DETAILS |
Print Assets that Bring the New Brand to Life
With the Chamber’s rebrand in 2023 came several new pieces of print work including business cards, letterhead, branded swag, and, of course, building signage, all of which was bright and attention-getting to reflect the newly energized organization.